STORY IDEATION, BRAINSTORM SESSIONS, WRITER ASSIGNMENT, COPYWRITING, COPY EDITING
I led editorial and content creation for Harry Rosen’s national ‘magalog’—a biannual direct mail piece designed to enhance brand awareness, celebrate seasonal arrivals, provide style tips, and share brand stories.
At Frank And Oak, I oversaw a number of print publications as the company grew from small catalogues to quarterly prestige magazines.
